Over 23 years in McCann Erickson agencies in India, Hongkong, Phillipines (Manila), working on Nestle, Coca Cola, Gillette and Reckitt n Colman brands. Was last President & CEO of a McCann Erickson Agency before founding Confluence Communication (later known as BEI Confluence Communication Limited) in 1998 and has since been working as Founder & MD for last 22 years.
Has been the Convener for the Northern region and Executive Committee member of Advertising Agencies Association of India (AAAI) and member of Joint Committees of AAAI-INS & AAAI-IBF for 5 years.
Tapas Gupta- Founder & MD